Oh, the romance of blushed cheeks and fluttery eyelashes! During Romance Awareness Month, we’re focusing on the history of lashes, their connection to femininity and how to achieve them. At Monarch Skin Rejuvenation Center, we’re loving long voluminous lashes, and Latisse helps us to achieve those dream lashes.
A Brief History of Lash Love
We can thank the dear women (and men!) from the Egyptian era for all the eyelash curling and prodding we do today. According to Marie Claire, these ancient trendsetters started painting their lashes back in 3500 B.C. The Roman women worked hard to prove their chastity with thick lashes due to a rumor by philosopher Pliny the Elder that eyelashes of the unchaste fell out, and Queen Elizabeth wannabees were dying their lashes red in the 1500s. The first mascara came out in the Victorian era (shout out to Rimmel) and our dear eyelash curlers did not emerge until the 1930s. According to the New York Times, eyelashes have since become a symbol of feminine beauty, with cartoons and children’s drawings using eyelashes to distinguish between male and female.
What is Latisse?
And then in 2008, the Beauty Gods blessed our lashes with Latisse. Latisse became the first and only prescription product FDA approved to grow eyelashes—fuller, longer, and darker—in patients with eyelash hypotrichosis. Now, this product has been used by over 544,000 patients. According to Latisse, normal eyelash growth cycles involves four phases: anagen, catagen, telogen and exogen. These occur over several months. Latisse helps to prolong the anagen, or active growth phase.
In just 16 weeks, you will see full results. Latisse is simply applied to the upper lash lid line once per day. A study by Latisse showed that 78 percent of people in a control group saw a significant increase in overall eyelash prominence when using it every day for 16 weeks. The patients reported 16 percent fuller, 25 percent longer and 18 percent darker lashes.
Don’t settle for short lashes when you can grow longer lashes with Latisse, available at Monarch Skin Rejuvenation Center. If you have any questions about this product or you lashes, feel free to schedule a complimentary consultation with one of our aestheticians.