Plastic surgery is on the rise for men, especially among millennials, according to a new report.
Cosmetic surgery for men has increased by 325 percent since 1997, which coincides with a new report by the American Academy of Facial Plastic and Reconstructive Surgery. A study of 618 men found that about one-third were willing to get plastic surgery, and millennials accounted for 92 percent of those affirmative responses.
The most popular surgeries for men include gynecomastia, which is a procedure that reduces male breast size, liposuction and noninvasive procedures, like Botox and chemical peels. Noninvasive procedures have especially grown in popularity among millennial men as they desire to keep their youthful look.
Reasons for seeking plastic surgery varied as some wanted to feel more confident, others wanted to appear less stressed and/or tired and some wanted to remain competitive in the workforce. However, social media has been noted as a driving force behind the increase in cosmetic procedures. Now more than ever, people are increasingly aware of their looks from different angles and lighting. A growing interest in health and self-care has also contributed to the boost in cosmetic procedures.
A cultural shift in the way cosmetic procedures are perceived has also occurred. Past stigmas have been lifted and cosmetic procedures have become normalized within society. Millennials appear to be more open-minded towards procedures when compared to Baby Boomers. The idea of the perfect male has also changed over the years, and that now may include some “brotox”, “mampering” and a little nip/tuck.